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Festingers Theory Of Cognitive Dissonance: A research worker c all tolded Festinger areas that behavior is much stronger in determining the attitude of a soulfulness. Festinger formulated Cognitive Dissonance Theory in 1950. He formed the theory from an example he had observed. Certain members of a cult were informed by their leader that our planet was passing to be destroyed on 21st of December and extra-terrestrials were button to save them. However, when this did not take place, it however resulted in an extend in the belief of the followers in their cult! Festinger matt-up that the dissension of being stupid was so great in their mind that it caused this result. Cognitive dissension theory is a state of mind where in we suffer from an uncomfortable tension which results from having both opposite thoughts in conflict in our mind. We cannot decide what is proper for us and what is not as we agree with both. In few cases we even know that one of the thoughts is good for us and the another(prenominal) is not, but we are attached to that bad thought or line uping that we cannot get rid of it. Consider an example that your ally is a passive smoker. You have been after him for a languish time to make him quit his bad habit. You tell me all the time how harmful it is for your health.

Soon, after so much sentiment your friend starts agreeing and accepting that it is indeed a bad and a harmful habit. However, he is still very addicted to smoking. and hence there is a conflict in his mind just about these two thoughts. This very state of mind is what cognitive dissonance theory is all about. This example clearly explains cognitive dissonance theory. According to this theory, dissonance is strong when we are sure about something in us and sometimes do exactly against that belief. For example, if I feel I am a good person and I do some wrong, then I would feel very uncomfortable. This excitation is due to the cognitive dissonance theory. Researchers then tried to work out how we can reduce this discomfort due... If you want to get a full essay, order it on our website: Orderessay

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